Killer content, tied to your business goals. B2B, B2C, and everything in between. I'll be fearless in helping you grow.
From sniffing out prospects, guiding them through the pipeline, to helping your team convert and close; whether you're selling products, ideas, solutions or services, I can help you develop and implement an end-to-end marketing and sales strategy.
How I Can Add Value:
Identify and articulate your true value proposition and how you differ from your competitors.
Craft a compelling messaging framework aimed at your target market.
Develop and implement a 12 month inbound + outbound content + social media marketing strategy designed to bring in qualified leads and convert leads into sales.
Review, test, monitor and tighten up your existing marketing materials and campaigns.
Identify your prospect's barriers and opportunities to increase conversion rates.
Train your sales team in the consultative sales process.
Branding, web and logo design.
“I met Kerry for the first time back in 1997 and since then I’ve watched her make a vital contribution to accountants around the world, through her co-founding of Principa. Her work has always been on the cutting-edge, helping professionals to improve the quality of their lives and the profession. It’s a rare treat to work with someone who loves, and is passionate about, what they do. ”